https://twitter.com/ben_espn/status/1649156708084641792
Viewership for Sunday Night Baseball on ESPN is up 11 percent from last year and
up a staggering 30 percent in P18-49 for non-Yankees vs Red Sox games. Yanks-So
x hasn’t happened yet this year unlike last year. The two teams haven’t been o
n SNB yet at all.
ESPN的Sunday Night Baseball
今年迄今的非基襪場的收視較去年成長11%
其中18-49歲收視成長30%
註:
去年第一場Sunday Night Baseball就是收視保證的基襪戰
而今年基襪兩隊都還沒上過SNB
前幾天也有記者去訪問ESPN官員
Networks like faster MLB games ... so far
The early signs are looking good. I called Flora Kelly, VP/ESPN Research, to ask
her what she has seen so far. She said it was too early to tell (of course!). B
ut based on numbers from spring training combined with the first couple of ESPN
games, she’s encouraged.
雖然剛開季樣本還很小
但ESPN官員表示目前它們收到的收視數字
讓他們感到鼓舞
So far, ESPN’s games are nearly a half-hour shorter than last year. ESPN’s had
its most-watched spring training since 2016, and its first three games “trende
d above what we thought they would do,” Kelly said.
今年ESPN轉播比去年大概快了半小時
其中他們有得到自2016年後最多人收看的春訓賽
然後賽季的前三場比賽收視
也超出他們原本預期
Kelly’s team speculates that the new rules will keep fans watching longer (or "
time spent viewing" in research exec parlance).
ESPN團隊推測，新規則將使球迷觀看的時間更長