英國衛報
YouTube penalises Logan Paul for dead rat Taser video
Logan Paul因電擊死老鼠的影片被Youtube懲處
Google pulls all adverts from vlogger’s content for displaying a ‘pattern of
behaviour’ that ‘damages the broader creator community’
Logan Paul因近日來一系列的脫序影片破壞了Youtuber的公眾觀感
Google決定撤回對他所有的廣告贊助
YouTube has once again penalised vlogger Logan Paul for posting inappropriate
content, just weeks after he was suspended from the company’s paid-content
program over a video trivialising suicide.
Youtube因網紅Logan Paul前些日子貼出不適當的影片內容
決定將他逐出合作夥伴計畫
The YouTube star has had all adverts on his videos suspended over what Google
describes as a “pattern of behaviour”, repeatedly posting content which push
the boundaries of what is acceptable on the site.
Logan Paul近日來的影片一直在挑戰Youtube的管理底線
所以Google決定停止給予他廣告收入
Paul faced an immediate backlash following his video filmed in Japan’s
Aokigahara Forest, a suicide hotspot. YouTube took the video down, suspended
his YouTube Red paid projects, and removed him as a “preferred ad partner”.
After a three-week self-imposed hiatus, Paul returned with a lavishly made
video on suicide awareness, claiming he wanted to be part of the “solution”.
因日前在日本自殺森林的影片引發眾怒後
Logan Paul拍了自殺預防的影片,並聲稱他想為降低自殺率一起努力
Since then, however, he has returned to his old ways. In a video uploaded on
Monday, he tasered two dead rats and removed a live fish from water and “
performed CPR” on it. YouTube responded by suspending all advertising on his
channel.
但從那之後,Logan Paul仍舊不改本色,拍攝了電擊死老鼠跟對活魚進行CPR等脫序影片
Youtube因此決定停止給予廣告贊助
A YouTube spokesperson said: “This is not a decision we made lightly, however,
we believe he has exhibited a pattern of behaviour in his videos that makes his
channel not only unsuitable for advertisers, but also potentially damaging to
the broader creator community.”
Youtube發言人說這項決定並不是匆促決定的,而是由於Logan Paul一連串的脫序演出
不只不適合廣告商銷售,而且更破壞了創作平台的公眾觀感
It is unclear how much YouTube’s decision to suspend his ad revenue will
affect Paul’s earnings, as he has a lucrative merchandise line that he
promotes multiple times per video to his 16 million subscribers. Paul earned
somewhere between $28,000 to $450,000 from ad revenue on YouTube in the last
month alone, and up to $1.2m in a typical month, according to estimates from
influencer analysis firm Social Blade.
目前仍不知Logan Paul少了Youtube廣告收入會如
上個月Logan Paul的Youtube廣告收入介於美金28,000~450,000之間
在那之前,他每月平均能從廣告獲得120萬美金收入
In the last month, YouTube has promised to take a more active role in shaping
content on its site, hiring thousands of extra moderators and taking a tougher
line on the celebrity vloggers who form the most visible public face of the
community.
上個月,Youtube承諾會更積極管理影片內容,並且雇用了上千位的管理員
並且針對這些網紅影片的內容進行管理
In early February, the site’s chief executive, Susan Wojcicki, promised to
develop “policies that would lead to consequences if a creator does something
egregious that causes significant harm to our community as a whole.
二月初,Youtube執行長Susan Wojcicki承諾若是Youtuber的影片破壞了大眾觀感
將會得到對應的懲罰
“While these instances are rare, they can damage the reputation and revenue of
your fellow creators, so we want to make sure we have policies in place that
allow us to respond appropriately.”
為了避免一顆老鼠屎壞了整鍋粥,Youtube將更嚴加管理影片的內容
https://goo.gl/zwfmQh
電擊死老鼠影片:
https://www.youtube.com/watch?v=HiqYEmmxx2Q
Logan Paul的防治自殺影片觀看數2,700萬诶,結果他拿來做這些屁孩事
他為了觀看數已經走火入魔了