Jobs' innovations changed baseball for better
Apple co-founder worked hand in hand with MLBAM
By Mark Newman / MLB.com | 10/05/11 10:40 PM ET
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Look around Major League Baseball today and the evidence of Jobs' historic
impact is clear. Many fans today launch an application on their iPhone, iPad
or iPod touch devices, allowing them to watch or listen to live games from
just about anywhere. It would have been such a far-flung fantasy a couple of
decades ago. And if it is not on an Apple device, then it is on one created
because of it. It's what many players use, it's what fans use.
Major League Baseball Advanced Media has developed its technology over recent
years in close conjunction with Apple, sending mobile developers to the
company's Silicon Valley headquarters to help bring Jobs' vision to fruition
within a world of 30 baseball team fan bases. We vividly recall the scene in
January of 2010 at the launch of the iPad, when Jobs hailed his newest
product as "way better than a laptop" and had MLBAM display the live-game
capabilities on stage. It was always a cooperative means to a better
experience.
Apple did not specify the cause of Jobs' death. He had battled pancreatic
cancer and several years ago received a liver transplant. In August, he
stepped down as CEO, handing the reins to Tim Cook. Not surprisingly, the
world reacted immediately to the news of Jobs' passing, and that included
tweet after tweet within the national pastime.
From Dexter Fowler of the Rockies: "R.I.P. Steve Jobs you will definitely be
remembered for your advances in technology!" Reds outfielder Yonder Alonso
added to the world trending topic with "R.I.P. Steve Jobs." Catcher Lucas May
tweeted: "Changed the world...to say the least." Phil Hughes of the Yankees
retweeted Weird Al Yankovic's tweet: "Thanks for improving life as we know
it."
Born Feb. 24, 1955, and then adopted, Jobs grew up in Cupertino, Calif.