http://www.maroon5.com/news_detail/adam_to_develop_first_fragrance/
官網公布~
Adam to Develop First Fragrance
Los Angeles (March 7, 2012) – As the front man of GRAMMY Award-winning
recording group Maroon 5, Adam Levine has left an indelible mark on popular
music and is set to extend his brand with the launch of his first fragrance,
222 by Adam Levine. The fragrance, which is scheduled to launch in May 2013
will reflect Levine’s personality and style.
Levine is teaming up with ID Perfumes to develop his signature scent. The eau
de parfum will be sold in 1.0, 1.7, and 3.4 fluid ounce bottles at a
suggested retail price of $36, $45, and $65, respectively, in both men’s and
women’s varieties. Gift sets and ancillary products will be released
seasonally.
“Adam is a performer with tremendous charisma—both on stage and on TV.
Endeavoring to capture that in a bottle has thus far been very exciting and
we're certain the final products will be even more so” said chairman and CEO
of ID PERFUMES, Ilia Lekach.
Adrenalina Inc (AENA.PK) “DBA” ID Perfumes (IDP) is a new business venture
whose management team stirred the perfume industry by developing and
executing one of the most successful perfume launches of the decade for Katy
Perry’s debut perfume “Purr by Katy Perry.”
Catering to both local and duty free retail, ID Perfumes products will be
found in a variety of major retail and specialty chain stores in the United
States and International markets. In the United States, ID Perfumes retailers
will include major department stores as well as boutique chains.
Internationally, ID Perfumes products will be sold through established
distribution networks in Canada, Mexico, South America, United Kingdom,
Europe, Middle East, Asia, and Far East.
Adam將於2013年5月拓展自有品牌事業，首款香水將命名為：222 by Adam Levine
Adrenalina Inc 的香水部門將與Adam 合作，打造出符合Adam的個性與風格的香水
(該公司也為Katy Perry/Selina Gomez開發香水)
222香水將以1/1.7/3.4 盎司出售，售價為USD 36/45/65，分別有男香與女香，也會
發行香水禮盒及周邊商品。
IDP董事長表示：Adam是個不論在舞台及電視上都極有魅力的表演者，為他量身打造香水
是一件令人興奮的事。
香水發行後將會在美國各大連鎖店/百貨公司，以及IDP的英國/加拿大/墨西哥/南美洲
/歐洲/中東/亞洲/遠東通路銷售。
~令人好奇適合Adam的味道是什麼香味呢~