http://tinyurl.com/yxbdufdv
大致翻譯
週五蘋果官方正式宣布結束airpower計畫
蘋果認為airpower無法達到蘋果對產品極致的追求
2017九月發布的airpower是果粉最期待的產品之一
Dan Riccio 蘋果的資深副總裁證實airpower已經被取消
他們感到很抱歉辜負果粉期待
這是蘋果歷史上少數
發布後卻遭到取消的產品計畫之一
有些人認為蘋果取消airpower是明智之舉
airpower在太少的面積上最太多的事情
因為當初展示的時候他可以跟所有的蘋果裝置連動
airpower是近年蘋果堅持無線化的公司政策的產物
Apple has officially canceled its AirPower wireless charging mat project. The
company on Friday said AirPower didn't meet its standards and noted it won't
be releasing the much anticipated product. Since being announced in September
2017, AirPower was one of Apple's most-awaited products. The company promised
that the oval wireless charging pad would arrive sometime in 2018 but later
pushed out that deadline.
"After much effort, we've concluded AirPower will not achieve our high
standards, and we have cancelled the project," said Dan Riccio, Apple's
senior vice president of hardware engineering, in a statement. "We apologize
to those customers who were looking forward to this launch. We continue to
believe that the future is wireless and are committed to push the wireless
experience forward."
Now playing: AirPower: Apple's charge-everything tech
1:07
AirPower's cancellation is a black eye for Apple. It tends to announce
products only when they're ready to ship, which made AirPower's delays
notable. But it's not the only misstep Apple's made in recent years. Its Mac
Pro computer, popular with creative professionals, has gone without a major
update since 2013. The product's redesign has faced multiple delays but is
expected sometime in 2019. Apple also has had various bugs in its iOS
software, including an autocorrect bug with iOS 8.0.1 and a Group FaceTime
problem with iOS 12.1.
Some Apple watchers said it was smart for the company not to release an
inferior product.
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"If AirPower was overheating, which is what some had said, Apple could not
bring it to market," Creative Strategies analyst Carolina Milanesi said.
"Considering others have multi-device mats, Apple could have brought to
market a different design, but I think that would have been even more
disappointing."
AirPower had been expected to work with Apple's newer iPhones, the Apple
Watch and the new wireless-charging AirPods case. And it would charge
multiple devices at the same time, something available in other charging mats
like Samsung's Wireless Charger Duo. Apple's new AirPods, unveiled last week,
even come with information on the packaging about working with AirPower.
But AirPower was about more than just wireless charging. It also aimed to
help devices communicate with each other to manage power consumption. Apple's
AirPower demo in September 2017 showed the iPhone screen tracking all of the
devices on the charger, displaying their battery status. At the time, it
wasn't clear if the product would work with non-Apple devices, or if the
technology had been built into a current iPhone as well as the AirPower pad.
When Apple ditched its headphone jack in 2016's iPhone 7, it said it viewed
the future as wireless. At the time, its head of marketing, Phil Schiller,
said the move took "courage." Since then, Apple has rolled out iPhones that
support wireless charging, and its newly updated AirPods have an optional
wireless charging case. AirPower was meant to be the first Apple-designed
wireless charging technology. But its wireless devices all work with third
party chargers.