https://reurl.cc/OMyb7X
Five years ago, Monumental Sports & Entertainment chairman Ted Leonsis notably s
aid that, “I believe that in 10 years, an NBA 2K player will be more well known
, popular, and better compensated than LeBron James. It’s just math.”
五年前巫師隊老闆Ted Leonsis豪言說
在十年後NBA 2K 電競選手
將比老詹更受歡迎、賺更多$$$$$$
The NBA-backed NBA 2K League—which debuted in 2018 and marked the first major U
.S. sports league to form its own esports property—on Tuesday said it is “reva
mping” its operations to focus on influencer-based content, driven in part by N
BA and WNBA players and other celebrities, instead of continuing as a more tradi
tional esports property.
但五年後由NBA創立的NBA 2K 聯盟陷入停擺了
它們表示將進行重組
之後會專注於由NBA & WNBA球員及其他名人推動的網紅內容
而不是繼續作為一個傳統電競產業
Additionally, gaming and entertainment news website Dexerto reported that most o
f the current NBA 2K league staff has been laid off. With those moves, the leagu
e is now effectively on hiatus until next year.
NBA 2K聯盟的員工大部分都已經被裁員
在明年之前實質進入停擺
Bigger Issues
The NBA 2K League’s woes are far from isolated. Despite previously heady predic
tions, far beyond those of just Leonsis, for the growth of esports, the overall
market has been declining for more than a year.
That retreat, branded within the industry as a so-called “esports winter,” has
been marked by a series of layoffs, team closures, falling valuations, financia
l losses, and missed expectations in terms of viewership.
不只是NBA 2K，整體電競市場進入寒冬
市場一直下降中
裁員、戰隊倒閉、市值下降、財務虧損、收視未達預期等等
In addition to those larger challenges, sports as a content genre has struggled
within esports, with many fans and competitors preferring other types of games s
uch as first-person shooters.
加上很多玩家其實是比較愛第一人稱射擊遊戲的
體育遊戲不吃香
https://i.imgur.com/snQ6DQ0.jpeg
https://i.imgur.com/iEngMOr.jpeg