[情報] 消費者報告:車主做的汽車品牌滿意度排名

作者: Scape (non)   2016-12-23 03:49:46
來源:https://goo.gl/qLhcBD
http://i.imgur.com/NLWe7lL.png
Rank Brand Would Buy Again
1 Tesla 91%
2 Porsche 84%
3 Audi 77%
4 Subaru 76%
5 Toyota 76%
6 Honda 75%
7 Mazda 74%
8 Chrysler 73%
9 Chevrolet 73%
10 Lexus 73%
11 GMC 73%
12 Lincoln 73%
13 Hyundai 73%
14 BMW 72%
15 Ford 72%
16 Mini 71%
17 Ram 70%
18 Kia 70%
19 Mercedes-Benz 69%
20 Volvo 69%
21 Buick 68%
22 Cadillac 68%
23 Dodge 66%
24 Volkswagen 64%
25 Jeep 60%
26 Acura 58%
27 Infiniti 58%
28 Nissan 58%
29 Fiat 53%
這個排行上的品牌至少要有兩款現行車款,範圍是從2014-2017年
這份調查包括了超過30萬輛汽車
Tesla、Porsche、Audi、和Subaru跟之前的調查相比較依舊保持在了前四名
進步比較多的是Lincoln,從去年的21名上升到了第12,還有Hyundai從24上升到了第13
比較慘的是BMW從去年的第6跌落到了第14,與VW從16下降到了24
文章最後提到,就算是倒數的品牌也能做出令人滿意的車子
像是倒數第二的Nissan就有滿意度很高的Nissan Murano
(還能倒數第2代表其他車款...)
個人覺得這份排名有個很有趣的地方是日系的豪華品牌表現都比自家一般品牌要來的差
像是Toyota(5th) Lexus(10th)、Honda(6th) Acura(26th)
Nissan(28)跟Infiniti(27th)就一樣爛
========================底下原文========================
Car Brands Ranked by Owner Satisfaction
Consumer Reports' Annual Owner Satisfaction Survey gives insight into the
carmakers people love and the ones they are less thrilled with
By Mike Monticello
December 22, 2016
Consumer Reports’ Annual Owner Satisfaction Survey tells us how
subscribers feel about the cars they bought. But how do the car brands
themselves match up? After all, one outstanding model—or a disappointing
one—doesn’t define a brand.
Our brand rankings represent owner sentiment across each brand’s product
line. (Model satisfaction is determined by the percentage of owners who
responded “definitely yes” to the question of whether they would buy
the same vehicle if they had it to do all over again.) To determine brand
love—or disdain—we took a straight average of the satisfaction score
for each brand’s models.
In order to qualify, the brand had to have at least two models with data.
For this analysis, we focused on cars from model years 2014-2017 to
represent the current state of the brands, which included over 300,000
vehicles from the survey.
Our survey revealed that the Tesla, Porsche, Audi, and Subaru brands
remained in the top four spots, again this year. Some other brands were
on the move. Lincoln climbed from 21st place last year to 12th this year,
and Hyundai shot up to 13th from 24th, based on the strength of new and
recently redesigned models.
Meanwhile, Ram, a brand that sells just pickup trucks and vans, took a
huge tumble from last year’s 5th place ranking to 17th. Other brands
that fell in the rankings include BMW (from sixth to 14th place) and
Volkswagen (from 16th to a dismal 24th).
Even a brand with a low ranking can make a satisfying model—the Nissan
Murano, for instance, is well liked by its owners despite Nissan being
ranked second to last overall.
作者: andyeva (輕微胖)   2016-12-23 23:18:00
飛雅特 不意外
作者: shengyeh (shengyeh)   2016-12-23 06:21:00
這很正常啊 雙b也很後面就是一般的豪華品牌 多花的錢 沒買到足夠的虛榮感反之 平價日系車 已經滿足多數人的需求
作者: twentyone (black jack)   2016-12-23 07:20:00
平民比較知足
作者: Killercat (殺人貓™)   2016-12-23 07:28:00
因為標的是「would buy again」。豪華品牌的目標買家會想開開看其他車的比率很高,普通買家只要現在開的車符合他的經濟面需求,回頭率就會很高
作者: shengyeh (shengyeh)   2016-12-23 08:28:00
如果只是豪車車主比較愛換車 沒辦法說明P和A名列前茅
作者: playqq (爸爸)   2016-12-23 09:36:00
奇怪 怎麼沒有PSA?
作者: DYE (跟腦殘爭最後都會變腦殘.)   2016-12-23 09:45:00
這是針對美國或是北美市場吧 PSA沒有進
作者: Year1945 (1945那年)   2016-12-23 10:21:00
Audi車主備太多料在家裡還沒用掉,下台車只好換相容的TOYOTA開久了可能罹患登陸困難症,下一台只好繼續買
作者: james1986 (不要再叫我好人了.....)   2016-12-23 10:34:00
由此可知 蛋捲店有多糟...
作者: supereva (eva)   2016-12-23 14:03:00
只有前兩名比較厲害 不然71%和78%感覺差異不大中間卻有十幾家
作者: oiolo (浜森守)   2016-12-23 22:01:00
Tesla因為未來性可能性獲得第一XD

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