After spending one year and $2 million to make the bean-based crayon firmer an
d less breakable than the prototype, the company also found that the new crayo
n made a smoother, more solid line on paper than its petroleum-based competito
r.
請問最後一句的its 是代替company 還是 crayon?
謝謝

文意比較可能是crayon但要解釋成the company應該也可以